Yonat Doal (2008)

The challenge in Yonat Doal was to introduce a new product that did not exist before – interactive invitations. Keeping the design clean and accessible, selecting simple layout, combining relevant and explanatory illustrations are important methods which helped me delivering new ideas.

Boorgle (2011)

This is an ongoing project for a new start-up which hopes to disrupt the way people use their phone contacts and meet new people. Collaborating on Boorgle design, I tried to optimize the user experience to be clear and consistent while keeping the user as few clicks as possible from his desired action.

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